18 Aug

Authenticity in Social Media with Travis Bond

In addition to case studies and how-to style blog posts, I’ve decided to add a little something different to the mix. Every month, you can look forward to a new episode of Viewpoints -discussion style interviews with top professionals in the field of digital and social media marketing. As I thought about who I’d interview for the very first episode, my good friend, Travis Bond, was the first person who came to mind.


Travis currently serves as the Vice President of Business Development and Partnerships at TopFan. Previously, he founded Born To Run Media, which partnered up with Capitalize Social to develop social media strategies for Sony Screen Gems film, Baggage Claim, and New York Times bestselling book, The Love Playbook, by LaLa Anthony. As you’ll hear, Travis is very passionate about social media and the role it can play in helping you to recognize your goals, whether business or personal.


Join us for Episode 1, as we discuss authenticity in social media -what it means, and why it is necessary for achieving social media success.


“You can only get so far by faking it. They say fake it ’til you make it; but that almost always runs out. With the same energy & effort it takes to fake it; honestly, you could just do the work

In this episode we cover: 

  • How TopFan helps its users build community
  • What it takes to beat Instagram’s algorithm
  • What it means to be authentic in the realm of social media
  • Why it’s important to define your goals for social media
  • How to open up your network to others who share your interests
  • How to bring value to your followers
  • Ways to determine where your authenticity lies


Tweet these gems: 


Follow Travis Bond:

Don’t forget to click on the icons below to follow @TravBond on ALL social media platforms!

@TravBond on Twitter Screen Shot 2016-08-18 at 4.46.07 PM Screen Shot 2016-08-18 at 4.47.32 PM Screen Shot 2016-08-18 at 4.45.45 PM




Connect with him and be sure to engage -he seriously does love to answer questions related to social media and entrepreneurship!

Also, you can click here to check out our old episodes of What’s Your Take!

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